THE NEW NORMAL
Haifa University
Services:
Branding | Design | Web Design

The Challenge
Creating a visual identity that balances routine and disruption, reflecting the complexity of the "New Normal".





Our Solution
We designed a logo that captures the essence of shifting realities, symbolizing a "New Normal" that fluctuates between routine and disruption, adapting to a complex and ever-changing world. The color palette reflects this dynamic range, moving seamlessly between stability and urgency.
Shaping the Future of
Health, Law & Ethics
We had the privilege of branding a program of meetings designed to address the key issues shaping the future of health, law, and ethics. We worked closely on the project to develop a visual and conceptual identity that reflects the complexity and significance of these discussions, which are aimed at engaging academics, professionals and the general public.





And the credits
goes to…